1962 Vintage Union Carbide Advertisement – “Science Helps Build a New India” – Industrial Art Print with Futurist Theme – Mounted Original (17 x 24 cm)

Description

Description:

This striking 1962 vintage advertisement from Union Carbide powerfully illustrates the transformation of India through science and industrial progress. With an unforgettable visual of a giant hand pouring chemical innovation over the land, blending ancient India—oxen, farmers, temples—with the rising silhouette of a modern cityscape, this ad captures the optimism and complexity of early industrial globalization.

The bold tagline, “Science helps build a new India,” reflects Union Carbide’s investment in industrial partnerships with Indian engineers and technicians to construct a major chemicals and plastics plant near Bombay (now Mumbai). It promotes Union Carbide’s global initiative titled “A Hand in Things to Come,” which emphasized collaboration and technological transfer across the developing world during the Cold War industrial boom.

• Published: 1962

• Produced by: Union Carbide Corporation, New York, USA

• Series: A Hand in Things to Come – Global Industry Outreach

• Print Dimensions: Approx. 17 x 24 cm

• Mounting: Professionally mounted on rigid black cardboard

• Artwork Credit: Not individually credited, typical of corporate campaign art of the era (likely studio-commissioned)

Ideal for collectors of mid-century industrial propaganda, science-themed advertising, or those with an interest in vintage India development ephemera.

Condition Note:

This is an original vintage print from 1962. It has been mounted on black archival board for protection and display. As a genuine piece of mid-century ephemera, please expect minor signs of aging, such as subtle toning or faint edge wear, consistent with its age and authenticity.