1923 Vintage OMO Advertisement – “How to Fold a Serviette” & Linen Care Guide – Mounted Original Print on Black Cardboard

Description

1923 Vintage OMO Advertisement – “How to Fold a Serviette” & Linen Care Guide – Mounted Original Print on Black Cardboard

Description:
This is an original 1923 vintage advertisement for OMO, the well-known laundry bleach and purifier, produced by R. S. Hudson Limited. This beautifully designed print not only promotes OMO’s whitening power for linens but also includes an elegant six-step “How to Fold a Serviette” guide—perfectly blending practical advice with product promotion.

The advert emphasizes how OMO makes linens “dazzlingly white” by removing tea, coffee, and fruit stains, highlighting its effectiveness when boiled to activate its oxygen properties. It also includes a charming illustration of a woman setting a table, emphasizing the importance of presentation and household care in post-Edwardian homes.

Mounted on black cardboard and measuring approximately 14 x 22 cm, this ad is a superb example of early 20th-century domestic marketing. It makes an ideal collectible for those interested in vintage laundry products, home economics history, or retro household advertising.

Publisher:
R. S. Hudson Limited, Liverpool, West Bromwich, and London – 1923

Condition Note:
This is a genuine vintage print from 1923, mounted on black card for preservation. Due to its age, it may show minor signs of wear such as light foxing, slight yellowing, or gentle edge wear. These are consistent with authentic vintage materials and enhance its historical charm.