Original 1965 Kellogg’s Special K Weight Control Advertisement – “Only 240 Calories” Vintage Print

Description

Original 1965 Kellogg’s Special K Weight Control Advertisement – “Only 240 Calories” Vintage Print

Description:
This authentic 1965 vintage advertisement for Kellogg’s Special K cereal features the brand’s iconic pitch to weight-conscious consumers. With its memorable headline “Having trouble with weight control?”, this ad introduced the concept of the Special K Breakfast, promoting a simple, low-calorie morning meal totaling only 240 calories and 99% fat-free.

The ad outlines the full breakfast plan, including Special K cereal with milk and sugar, juice or grapefruit, and black coffee or tea—positioning the brand as a smart and sensible option for those looking to maintain a healthier lifestyle. A charming photo of a man enjoying breakfast in the garden accompanies the clean layout and mid-century design.

• Date: 1965 (© 1965 by Kellogg Company noted on print)

• Dimensions: Approx. 19 x 26 cm, mounted on black cardboard backing

• Publisher: Kellogg Company

• Artist/Photographer: Not credited

• Print Type: Colour-printed magazine ephemera

Condition Note:
This is a genuine vintage advertisement that is over 50 years old. While overall in good presentable condition, buyers should note that the print may show minor signs of aging, such as slight edge wear, faint yellowing, or paper patina—adding to its charm and historical authenticity.